Beschreibung High Concept: Movies and Marketing in Hollywood (Texas Film Studies Series). Steven Spielberg once said, "I like ideas, especially movie ideas, that you can hold in your hand. If a person can tell me the idea in twenty-five words or less, it's going to make a pretty good movie." Spielberg's comment embodies the essence of the high concept film, which can be condensed into one simple sentence that inspires marketing campaigns, lures audiences, and separates success from failure at the box office.This pioneering study explores the development and dominance of the high concept movie within commercial Hollywood filmmaking since the late 1970s. Justin Wyatt describes how box office success, always important in Hollywood, became paramount in the era in which major film studios passed into the hands of media conglomerates concerned more with the economics of filmmaking than aesthetics. In particular, he shows how high concept films became fully integrated with their marketing, so that a single phrase ("Just when you thought it was safe to go back in the water...") could sell the movie to studio executives and provide copy for massive advertising campaigns; a single image or a theme song could instantly remind potential audience members of the movie, and tie-in merchandise could generate millions of dollars in additional income.
High-concept - Wikipedia ~ Extreme examples of high-concept films are Snakes on a Plane and Hobo with a Shotgun, . High-concept television series and movies often rely on pre-sold properties such as movie stars to build audience anticipation, and they might use cross-promotional advertising campaigns with links to a soundtrack, music videos, and licensed merchandise such as DVD box sets. They commonly apply market and .
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Texas Film Commission / Office of the Texas Governor ~ Your first stop for resources that serve the film, television, commercial, animation and video game industries of Texas.
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Equilibrium (Film) – Wikipedia ~ Equilibrium, auch unter dem Titel Equilibrium – Killer of Emotions bekannt, ist ein US-amerikanischer Science-Fiction-Film von Kurt Wimmer aus dem Jahr 2002. Die Handlung ist stark vom Film und Roman Fahrenheit 451 inspiriert und entlehnt, außerdem finden sich auch Elemente aus Aldous Huxleys Roman Schöne Neue Welt, aus George Orwells Roman 1984, Michael Andersons Film Flucht ins 23.
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“Hollywood Dream Machines” brings iconic cars to life ~ The Petersen Automotive Museum is home to one of the greatest collections of automobiles in the world, including many one-of-a-kind vehicles from film, television, and video games. To celebrate their 25 th anniversary, the Petersen teamed up with the Comic-Con Museum to spotlight iconic cars in their collection. “Hollywood Dream Machines: Vehicles of Science Fiction and Fantasy” brings .
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Monsters (2010 film) - Wikipedia ~ Monsters is a 2010 British science fiction monster horror film written and directed by Gareth Edwards in his feature film directorial debut.Edwards also served as the cinematographer, production designer, and visual effects artist. Monsters takes place years after a NASA probe crashed in Mexico, which led to the sudden appearance of giant tentacled monsters.
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