Beschreibung The Shopkeepers: Storefront Businesses and the Future of Retail. Es gibt sie doch, die guten Läden! Es gibt sie wieder und es werden mehr. Handwerklich ausgerichtete Fachgeschäfte, die an Manufakturen und Werkbetriebe vergangener Tage anknüpfen, besinnen sich auf die gute alte Zeit und kommen in neuem Gewand daher. Sie trotzen Onlinehandel und E-Commerce. Dem anonymem Shoppen im Netz setzen sie tolle Produkte, originäre und originelle Ladeneinrichtung, innovative Store-Konzepte und vor allem fachkundigen, freundlichen Service entgegen. Von Papeterie bis Barber Shop, vom Fachgeschäft für Kaffeemaschinen bis zur Fischräucherei, vom Schuster, Schneider, Hutmacher bis zum Eisenwaren-, Deko- oder Knopfladen dokumentiert The Shopkeepers diese Entwicklung. Eine neue Store-Kultur zwischen Tante-Emma-Laden und dem Bäcker um die Ecke macht sich jenseits der ausgetretenen Pfade auch in modernen Metropolen breit. Den engagierten, zuverlässigen Ladenbetreiber, der seine Kunden im besten Fall persönlich kennt oder sie mit ihren Servicewünschen und Vorlieben gerne kennenlernt finden wir in Berlin und Beirut, in New York wie in New Hampshire. Wie The Shopkeepers zeigt, haben die Gründer und Betreiber ihre Geschäftsidee aus einer persönlichen Leidenschaft geboren, ihre Kenntnisse und ihre Spezialisierung aus einem Zufall heraus zur Unternehmensidee machen können sei es für Blumen, exzellente Tees, Vintage-Brillen, Textilien aus Indien oder China, Bücher ausgefallener Interessensgebiete, Honig- oder Olivenölsorten, Seifen, Zierfische oder Kunsthandwerk. So mancher Familienbetrieb ist dabei und erstrahlt in der aktuellen Generation im neuem Glanz. Das Buch The Shopkeepers bebildert ihre Geschichte(n): Oft sind die Store-Manager gar nicht neu, sondern langjährige Ladenbesitzer, die mit sorgfältig ausgewähltem Sortiment, gutem Service und ihrem aufrichtigen Selbstverständnis neu in den Blick junger Käuferschichten rücken. Mehr als ein Schuhmacher mag darunter sein, der sein Handwerk noch versteht. Ebenso Experten, die ihre 200 Käse- oder Schokoladensorten fast mit geschlossenen Augen auseinanderhalten können und fachkundig-hingebungsvoll dazu beraten. Meist sind diese Ladenbesitzer mit ihren Ecken und Kanten die eigentliche Attraktion. Der Kunde ist hier wieder König. The Shopkeepers präsentiert die stolzesten Kaufleute ihrer Zunft. Sie haben alles, was man im Internet nicht findet. Gut zu wissen für konsumbewusste Trendsetter, die an einem authentischen Einkaufserlebnis interessiert sind. The Shopkeepers schult ihren Blick für das Besondere, für sorgfältig kuratierte, vorselektierte Dinge, auf die man sich verlassen kann. Es gibt sie alle noch und wieder.
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Shopkeeper - Wikipedia ~ A shopkeeper is a retail merchant or tradesman; one who owns or operates a small store or shop. Generally, shop employees are not shopkeepers, but are often incorrectly referred to as such. At larger companies, a shopkeeper is usually referred to as a manager, since the owner is not able to manage the business being a single shopkeeper, so this term could apply to larger firms (in particular .
e-Business Models ~ business models on the Web. Entrepreneurs starting e-businesses need to be aware of these models and how to implement them effectively. In this chapter, we review the storefront model, the auction model, dynamic pricing models, the portal model and other Web busi-Outline 3.1 Introduction 3.2 Storefront Model 3.2.1 Shopping-cart Technology
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